Are Your Associates Meeting the Computer Needs of Older Customers?

Technology changes so quickly, and it can be difficult for anyone, regardless of age, to keep up with the latest computer capabilities. Retail sales associates interact with all types of customers who have a wide range of technology skills and understanding.

Older customers, particularly those who have been out of the workforce for a while, might require more guidance in selecting the right desktop or laptop. This can leave some associates feeling unsure about helping them make the best choices.

Posted: 12/21/20

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Tips to Develop Promotions for Critical Sales Periods

There are many things to consider when developing a corporate eLearning program and what components can be included to drive participation and overall success. One such component to consider is a training campaign.

Training campaigns delivered through an eLearning program are great tools to drive engagement, increase brand advocacy, and generate more sales of your product or service. A type of campaign that can generate success is one that aligns with critical selling periods.

Posted: 12/2/20

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Building a Retail Sales Team: Four Tips That You Should Know

There’s no doubt that retail sales is one of the most widespread employment choices. It also happens to be among the most competitive. That competition happens between retailers and various brands. It’s also present between locations of the same chain. it even exists between team members in the same store.

Developing and maintaining a cohesive team in the face of competition is essential to success. That’s why management must make a committed and intentional effort to foster a team environment. 

Posted: 11/18/20

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Creating Great Retail Customer Experiences

Customers looking for the latest computers and accessories expect to be wowed not only by the technology of these new devices but also by their actual shopping experience.

It's up to the entire sales team to deliver superior customer service. However, if management-level staff isn’t leading the effort, the likelihood of staff being overly concerned about the customer experience is greatly diminished.

Posted: 11/3/20

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Delivering Holiday Happiness with 11th Gen Intel® Core™ Processors

While holiday shopping might look a bit different this year, research indicates that retail spending will rise 1% to 1.5% between November and January. As more customers return to in-store shopping, they’ll have plenty to be excited about when it comes to the latest computers powered by Intel.

With the recent release of 11th Gen Intel® Core™ processors and the Intel® Evo™ platform, your associates will have sleek new laptop designs to showcase to customers.

Posted: 10/15/20

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Build a Winning Team with These Four Tips

Retail sales is among the most competitive types of work environments. There is competition among brands, among retailers, among stores in the same retail chain, and among employees who strive to stand out from their coworkers.

This competition requires a conscious and dedicated effort on the part of management to create a cohesive team environment. When coworkers work as a team, everybody wins—including the customer.

Posted: 10/1/20

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Is Retail Employee Disengagement Costing You More Than You Think?

If you’ve heard different interpretations of employee engagement, don’t feel alone. It can mean many things to many people. Some may say it focuses on how committed employees are to the mission and goals of the company. Others may cite how satisfied employees are with their work. There are plenty of other definitions in between.

Whatever your working definition of employee engagement, one thing is clear: if employees are not engaged, it’s time to make some changes. 

Posted: 9/24/20

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Gear Your Team Up for Intel® Gamer Days 2020

According to some sources, the computer gaming market could reach $45.5 billion in 2021. Gaming customers range from the casual to the fanatical. Their varying needs offer your sales associates plenty of opportunities to recommend the perfect computer.

We’re in the midst of Back-to-School sales season and the Holiday season will be here before you know it. That’s why Intel® Gamer Days is perfectly timed.

Posted: 8/24/20

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Tips to Become a More Effective Sales Manager

As a retail sales manager, you’re much more than a resource for your sales professionals when they have an issue that needs attention. In fact, today’s manager wears more hats than ever. You’re an expert trainer, a scheduling guru, and a great coach that always puts your team in a position to win.

Here are five tips to help increase your effectiveness as a sales manager and elevate your team’s overall success.

Posted: 8/12/20

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Back-to-School Sales Tax-Free Holidays are Here

While the school year might look a bit different when it begins in a few weeks, students still need stock up on necessary supplies. The back-to-school timeframe is one of the top sales seasons for almost any retailer and many states offer tax-free holidays on popular school necessities.

This year, sixteen states will forgo collecting sales tax on specific items for a certain number of days prior to the start of the school year. If your store is in one of the states which includes computers and other technology-related products on their list of eligible items, it can help add to your revenue stream.

Posted: 7/20/20

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