One of the critical elements in driving business success in PC retail lies in maintaining a high-performing retail team. But how can you improve and sustain the performance of your sales team? The answer lies in one word: Training.
A well-trained team can boost sales, foster a positive work environment, and contribute to your brand's reputation.
Posted: 5/22/23Read More
Effective training is crucial for success in the fast-paced retail sales world. However, simply telling your associates to "sell more" is not enough. It is essential to set measurable objectives to ensure meaningful progress and engagement.
Defining specific and attainable goals throughout the training process can provide a clear roadmap for your team, enhance motivation, and drive their overall performance.
Posted: 5/11/23Read More
Microlearning is a steadily expanding approach to retail training. It enables staff members and sales associates to learn at their own pace through brief, engaging training exercises and activities.
By dividing training into easily digestible segments, microlearning helps your sales team rapidly expand their knowledge of your products and services.
Posted: 4/21/23Read More
In the world of retail computer sales, success depends on the quality of your sales team. Your associates are the ones who interact directly with customers and represent your brand.
Ensuring they are well-trained and equipped with the necessary skills to drive sales and provide excellent customer service is crucial.
Posted: 4/7/23Read More
Posted: 3/21/23Read More
According to the Semiconductor Industry Association, the CHIPS Act of 2022 seeks to strengthen domestic semiconductor manufacturing, design, and research, fortify the economy and national security, and reinforce America’s chip supply chains.
On a recent CBS Sunday Morning segment, correspondent David Pogue looked at the semiconductor industry through the lens of the CHIPS Act. Pogue’s interviews feature Intel executives, plus he gets an inside look at the state-of-the-art chip-making process at Intel’s Arizona FAB.
Posted: 3/9/23Read More
Making the right connections with customers helps solidify repeat business for retailers. This is especially critical in consumer retail technology.
By providing customers with the most accurate information about the PCs they are considering, your sales associates build trust that can endure beyond a single purchase.
Here are five key benefits of increasing product knowledge among your sales associates.
Posted: 2/21/23Read More
Customers can access digital tools for researching products, such as retail websites, social media, and review sites. These enable shoppers to research laptops, desktops, and peripherals at their leisure.
However, statistics show that customers still prefer shopping in physical stores where they can touch and feel products before buying. This is something that online-only retailers cannot offer.
Posted: 2/7/23Read More
One of the best ways to empower your sales associates is to give them access to information and tools that educate them about the products you are asking them to sell and how to present them to customers best.
The benefits of associate product knowledge impact almost every facet of the retail business, from store revenue to customer loyalty. Here are three areas that are highly impacted by the product knowledge level of retail sales associates.
Posted: 1/24/23Read More
Product training is a critical but often overlooked aspect of retail customer service. It is an opportunity to build customer trust and confidence in both the products being sold and the store.
Training also provides the product knowledge necessary to deliver the best in-store shopping experiences. In today’s competitive retail environment, product training can be the difference between a customer making a purchase and leaving the store empty-handed.
Posted: 1/10/23Read More