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Computer Retail Sales AssociatesComputer retail sales associates need a wide range of skills to effectively and successfully interact with customers. The retail market has experienced many changes, yet one thing has remained constant. Shoppers rely on sales associates to recommend the right products for their needs.

With the continued growth of the technology sector, sales associates must possess a skill set beyond general technical knowledge to build a solid relationship with customers.

Computers with Intel ProcessorsAt CES 2021, Intel previewed new processors and technologies designed to offer premium computing experiences, particularly for your business, gaming, and mobile customers. With the arrival of more than 50 processors for business, education, mobile, and gaming platforms powering more than 500 new laptop and desktop designs, 2021 will be an exciting year for many of your customers.

Check out a few of the highlights from the all-virtual event.

Retail sales associate training programsAudience engagement is critical to the success of any learning environment. It is especially true in corporate eLearning, where there are plenty of obstacles that can limit success. Yet, beyond a doubt, there are steps to take to ensure outstanding results and engagement.

Take a look at the 10+ core components that we’ve incorporated into the Intel® Retail Edge Program to make retail sales associate engagement successful.

Retail sales associate team buildingThere’s no doubt that retail sales is one of the most widespread employment choices. It also happens to be among the most competitive. That competition happens between retailers and various brands. It’s also present between locations of the same chain. it even exists between team members in the same store.

Developing and maintaining a cohesive team in the face of competition is essential to success. That’s why management must make a committed and intentional effort to foster a team environment. 

Microlearning retail sales trainingMicrolearning continues to be a growing approach to retail training. This content delivery approach allows staff members and sales associates to learn at their own pace with training exercises and activities that can be completed in a short amount of time.

By breaking up training into convenient, bite-sized packages, microlearning allows your sales staff to quickly increase their knowledge about your products and services.

PC Sales during the holidaysHiring holiday help is common for most retailers. In fact, there are indications that retailers will seek more holiday help than usual this season. The retail sector is expected to hire between 530,000 and 590,000 temporary workers during the holidays.

Additionally, retail sales between November and December are expected to increase between 3.8 percent and 4.2 percent. How do you go about hiring holiday help?

10th Gen Intel® Core™ processors for laptops The 2019 holiday season promises to be an exciting one for your customers that seek the most capable generation of Intel® Core™ processors yet in remarkably thin-and-light laptops and 2 in 1s. There are a lot of details about this generation of processors that your sales associates must internalize to effectively communicate the benefits of new laptops and 2 in 1s that will soon begin arriving in your stores.

Find out about the new features and capabilities of these 11 new integrated processors.

9th Gen Intel® Core™ Mobile ProcessorsThe release of 9th Gen Intel® Core™ H-series processors creates more sales opportunities for customers who want desktop performance in a mobile device.1 These processors were designed with gamers and creators in mind, but there’s a processor for every computing need in this family.

There are currently 130 million PC- based content creators and 2.3 billion PC gamers who need the performance and responsiveness to handle taxing workloads and demanding AAA games.1 These new processors will make great recommendations for your on-the-go customers who are interested in gaming, recording, streaming, video editing, and more.

PCs for Small BusinessesSmall business owners or entrepreneurs sometimes get lost in the retail sector mix as they look for computers and accessories for their company needs. Staying current with the latest developments in new devices and technologies specific to these customers is a must in order to create the best in-store experience to meet their unique needs.

It’s important that your sales associates understand this special market segment in order to create more successful customer interactions. Many of these customers will use the same PC for both business and personal needs.

Training your associates to address both sides of the coin is key.

Intel® processor training for retail sales associatesSales associate training is a significant investment. Selecting the right types of training pays off in added device and technology sales and improved customer loyalty.

Assessing the skills and knowledge base of your current sales associates helps you to decide on the best way to approach the training process. This allows you to play to your team's strengths while ensuring the most effective use of your available resources.

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