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Increase PC salesEvery sales manager continually strives to motivate their sales team and improve their performance. There is no single cure-all to accomplish those goals, but these six best practices have been proven successful.

Even if some of them already look familiar, it never hurts to re-evaluate how they are applied in your stores.

Drive customer engagement and sell more PCsOnline computer and other tech sales saw a sharp increase in 2021, and while many shoppers still prefer to shop in person, keeping customers engaged is paramount.

Here are six tips for driving customer engagement in your store.

Retail sales enablement strategiesSales enablement isn't a new term, but it continues to trend in the retail world. As shoppers return to stores, many retailers recognize their sales enablement strategies of the past don't match the new behaviors and expectations of customers today.

It's more important than ever for sales associates to have access to as many resources as possible to meet customers where they are in the buying process and generate sales.

Gaming with Intel Core Mobile ProcessorsIntel recently announced the release of the 10th Gen Intel® Core™ H-series mobile processors. This new lineup allows gamers and creators to enjoy desktop-caliber performance anywhere they go.

Up and down the stack, there is a 10th Gen Intel® Core™ H-series processor to address the needs of different levels of gamers and creators. Whether they simply want to stream and play the latest AAA games or they want to experience peak gaming performance, the H-series processors fit the bill.

How to sell more computersNot that long ago, there was much talk about the certain demise of brick-and-mortar retail. There is no denying that traditional retail has taken a hit; nevertheless, the majority of shoppers continue to prefer shopping in stores versus online.

The State of Brick & Mortar Retail Report from ServiceChannel details several factors that keep customers coming back for more and what makes them one-and-done shoppers to your store. 

New 10th Gen Intel Core ProcessorsThe 2020 International CES event was held earlier this month and, once again, it didn’t disappoint.

Intel was on hand to share some of the latest developments in gaming hardware, streaming video, mobile devices, and more.
 

Retail PC SalesEvery sales manager continually strives to motivate their sales team and improve their performance. There is no single magic bullet to accomplish those goals, but these six best practices for effective training have been proven successful time and again.

Even if some of them already look familiar, it never hurts to re-evaluate how they are applied in your store.

Retail PC customersIntel® Adaptix™ technology is a collection of four free software tools, three of which assist your customers in achieving outstanding performance from their PCs.1 They use machine learning algorithms and advanced power controls to optimize processor and graphics settings.1

It’s important for your sales team to understand these software tools in order to relay to customers the significant value and benefits they add to applicable PCs powered by Intel® processors.

Customer shopping for computerOne of the biggest shopping trends is the practice of showrooming. This occurs when shoppers visit brick-and-mortar stores to try out products they may be interested in buying but complete the purchase online rather than in-store.

The popularity and near-universal adoption of mobile communication devices and smartphones have made it easier than ever for your customers to compare prices and check availability of products online. This can present significant challenges for tech retailers with brick-and-mortar locations and overhead costs that must be figured into product pricing.

Help customers buy a new computerDesktops, laptops, and 2 in 1s are part of everyday life for most people. These devices keep us informed, entertained, and connected to those who matter most. 

Making sure your stores implement proven strategies to win your fair share of customers can boost sales and profitability for your company. With PC sales back on the upswing, your approach to the customer experience is more important than ever.