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Tools to Fine-Tune Your PC Sales


Retail PC customerIntel® Adaptix™ technology is a collection of four free software tools, three of which assist your customers in achieving outstanding performance from their PCs.1 They use machine learning algorithms and advanced power controls to optimize processor and graphics settings.1

It’s important for your sales team to understand these software tools in order to relay to customers the significant value and benefits they add to applicable PCs powered by Intel® processors.

Here’s a brief overview of the Intel® Adaptix™ technology tools.

1. Intel® Performance Maximizer (Intel® PM)

Intel® PM runs a set of intelligent tests on a PC to determine its safe overclocking potential based on the processor’s individual performance DNA.1,2 Then all the customer needs to do is accept the customized recommended settings for easy overclocking.2

Sales associates can assure customers that they don’t have to be hardware gurus to take advantage of the overclocking capabilities.2 This tool will be particularly interesting to your enthusiast customers who are usually more interested in a PC’s performance and overclocking capabilities rather than its price.1,2

2. Intel® Graphics Command Center

This tool adds a stylish graphics control panel that uses visual guidance to help users easily tune game and media features. Customers can optimize games, configure monitor and video settings, and more.1

This capability allows gamers, home entertainment enthusiasts, or professional content creators to tweak the platform’s graphic capabilities for a richer, more personalized experience.1 Sales associates should let customers know that this tool helps them optimize their graphics to best fit their hardware’s capabilities.1

3. Intel® Extreme Tuning Utility (Intel® XTU)

Intel® XTU provides over 140 tuning controls for processor clocks, memory timings, voltage settings, and more. PC users can monitor, stress, and overclock systems for optimum system performance configuration.1,2

Enthusiast customers can benefit from the interface exposing a set of robust capabilities common in most platforms of interest to them, while novice gamers have the benefit of Intel® XTU easily guiding them through the process to up their gaming.1

4. Intel® Dynamic Tuning Technology (Intel® DTT)

Intel® DTT has been used for more than 10 years and allows OEM and ODM system engineers to extract the highest performance from the Intel® processor by allowing the CPU to stay in higher power mode longer.1 They are able to customize power settings to intelligently adapt power policies based on usage mode and temperature. In turn, engineers are provided with machine learning algorithms to predict workload needs and make dynamic adjustments.

While this software download is only available to OEM/ODM system engineers, it is a vital tool used in the design and manufacturing of PCs powered by Intel® processors that are for sale in your stores.

Increasing the Customer’s Value Proposition

Not every feature, benefit, or specification can fit on a fact tag. It’s important that your sales associates have a deep knowledge of all the underlying Intel® technologies that add so much to the customer experience.1

Intel® Adaptive technology is a great example. Associates aware of these free software tools—and which Intel® processors include them—have value to add to customer conversations. This can help inspire customers to not only update their older PCs, but also select a device of higher value.

Fine-Tuning Employee Knowledge

Is your sales team continually fine-tuning their knowledge to keep up with new products and technology? If not, they are missing important information to share with your customers. Information that might be the difference in making a sale or not.

Intel has introduced a lot of new exciting processors and technologies this year, with more still to come. Make sure your associates are taking advantage of the training and community available with the Intel® Retail Edge Program. Doing so will give them the knowledge they need to create better customer experiences and more PC sales.


Find out how the Intel® Retail Edge Program can help your staff sell more PCs



Legal Disclaimers

1 Software and workloads used in performance tests may have been optimized for performance only on Intel® microprocessors. Performance tests, such as SYSmark* and MobileMark*, are measured using specific computer systems, components, software, operations, and functions. Any change to any of those factors may cause the results to vary. You should consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products. For more information go to

Intel® technologies’ features and benefits depend on system configuration and may require enabled hardware, software, or service activation. Performance varies depending on system configuration. Check with your system manufacturer or retailer or learn more at


2 Altering clock frequency or voltage may damage or reduce the useful life of the processor and other system components, and may reduce system stability and performance.  Product warranties may not apply if the processor is operated beyond its specifications.  Check with the manufacturers of system and components for additional details.

©Intel Corporation 2019. Intel, the Intel logo, Intel Retail Edge Program, Intel Adaptix, and Intel Retail Edge Live are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries.

*Other names and brands may be claimed as the property of others.

Intel Retail Edge

Written by Intel Retail Edge

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