The 8th gen Intel® Core™ processors designed for mobile devices are revolutionizing the world of consumer technology with advanced capabilities that include 4K ultra-high definition video reproduction, improved security features, and a much longer charge life for portable devices.¹

Devices equipped with these top-end processors are slimmer and more portable, allowing your customers to enjoy greater convenience when working or playing on the go.

Posted: 12/27/17

Creating the right customer experience is essential for modern retailers in the technology field. Ensuring that all the bells and whistles are in place to attract shoppers and to retain your existing customer base can help you stand out from your competition.

An article published in the Harvard Business Review* highlights some of the ways in which to reach customers more effectively and enhance their experience in your stores.

Posted: 12/12/17

You may be hearing a lot about mixed-reality video and how it is revolutionizing both the world of gaming and the movie experience for many customers.

These advanced technologies are ideally suited for creating immersive worlds for players or viewers, allowing a shared perspective on the world of the game or video. 

Intel is at the cutting edge of these brand-new technologies with processors powerful enough to manage the extreme demands of the emerging mixed-reality video scene.

Posted: 12/5/17

Key performance indicators (KPIs) are a measure of the extent to which your stores are meeting their objectives. As such, they allow you to compare the performance and profitability of the stores you manage and help you manage supply chain issues, operating margins, and sales revenue more effectively. 

Finding ways to boost your KPIs across the board and in specific stores allows you to achieve higher profits and a bigger share of the market in your local community. 

Posted: 11/17/17

Making the right connections with your customers can ensure repeat business for your stores. This is especially critical in the consumer technology field. 

By providing customers with the most accurate information about the systems and devices they are considering, you can build trust that can endure beyond a single purchase. 

Make note of these key benefits which can positively impact your store when your sales associates have the right product knowledge.

Posted: 10/27/17

With more than 80 million Millennials in the U.S. alone, this demographic is emerging as a force to be reckoned with in retail technology. Born between 1980 and 2000, Millennials are typically among the most tech-dependent and electronically inclined consumers. In fact, the average millennial owns 7.7 connected devices.

Their in-depth knowledge of emerging tech and online shopping methods can provide valuable opportunities for retailers.

Posted: 10/12/17

Finding ways to attract customers to brick-and-mortar locations is critical to the ongoing success of retailers. Online retailers have had a significant impact on the number of consumers who shop locally. 

The right strategies provide added incentives for shoppers to shop in-store rather than online. Focusing on the ways in which your stores differ from online shopping venues can have a positive effect on your foot traffic and sales.

By working with your sales associates to create a welcoming and positive atmosphere and to provide the most accurate and up-to-date guidance for your customers, you can achieve the best results when competing with online-only vendors.

Posted: 9/22/17

Taking advantage of the back-to-school shopping season helps your store achieve higher sales and increased traffic. The 2017 season is expected to see an increase in tech sales over 2016. Understanding the current trends in back-to-school shopping is crucial in capturing the business the of these shoppers. 

Here are some effective marketing strategies to employ during the late summer and fall of this year.

Posted: 9/11/17

While an extremely popular component of the Intel® Retail Edge Program is the opportunity it offers your participating sales associates to earn great prizes†, rewards, and discounts, its real impact lies in educating them.

“Want to say you guys have been very helpful in my journey as a sales associate. I was so lost, specifically in computer sales with most of my interactions with customers, and you guys have assisted me in growing so much from customer skills to product knowledge. Now I can finally feel confident when I am in the computer section and am making a big sale.”  Intel® Retail Edge Program member

The Program consists of educational and professional development sections that work in conjunction with each other to create a holistic design to increase the knowledge and motivation levels of your sales associates.

Posted: 8/31/17

Each year Intel® continues to push die-size, speed, and processor core numbers further to power the products your customers want and need. This year, the new desktop Intel® Core™ i9 X-series processor family will provide your customers with even more possibilities to create amazing experiences. They will also provide you with new and exciting opportunities for desktop sales. 

The 10-core Intel® Core™ i7-6950X processor released last year exceeded expectations and provided the first glimpse into the new capabilities available on desktop PCs. 

Posted: 8/23/17