Intel® Retail Edge Program

4 Direct Impacts of Retail Sales Associate Training

One of the best ways to empower your sales associates is to give them access to information and tools that educate them about the products you are asking them to sell and how to present them to customers best.

The benefits of associate product knowledge impact almost every facet of the retail business, from store revenue to customer loyalty. Here are three areas that are highly impacted by the product knowledge level of retail sales associates.

Posted: 1/24/23

Customers are back, and so is our most popular learning campaign, Score with Intel® Core™! In just a few days, the Intel® Retail Edge Program will kick off Score with Intel® Core™: Next Gen Heroes.

This competition presents an amazing opportunity for retail managers to support, engage, and impact stores, associates, customers, and local communities. It has all the elements loved by associates, retailers, managers, and local schools.

Posted: 6/13/22

A detailed understanding of customer behavior isn’t only derived from data. In-store, one-on-one interactions between associates and customers reveal essential information. The body language exhibited during these interactions can be quite telling.

Some look only to provide tools and tips for the body language needed by associates when talking with customers. Flipping this coin is equally important. The customer’s body language provides your sales team with valuable insights into their likely attitudes and thought processes.

Posted: 4/21/21

You may be hearing a lot about mixed-reality video and how it is revolutionizing both the world of gaming and the movie experience for many customers.

These advanced technologies are ideally suited for creating immersive worlds for players or viewers, allowing a shared perspective on the world of the game or video.

Intel is at the cutting edge of these brand-new technologies with processors powerful enough to manage the extreme demands of the emerging mixed-reality video scene.

Posted: 12/5/17

Incorporate This Key Component for Repeat PC Sales

The rising costs of finding, attracting, and converting new customers, makes customer retention a priority for businesses of all sizes. In fact, research shows that 65% of a company's business comes from existing customers.

Implementing a strategy for customer retention helps businesses avoid acquisition costs and allows leaders to focus on what they know the best and how to serve their customers better.

Managers and sales associates will have better knowledge regarding what the customer is looking for, what their needs are, and what type of service and experience they expect when shopping.

Posted: 3/2/17

The customer experience has received a great deal of retail industry attention over the past few years particularly as it relates to brick-and-mortar stores competing with online vendors. Creating an environment that is appealing to customers can attract repeat business and added foot traffic for your stores.

One sometimes overlooked component of the right customer experience is the role of the sales associate.

Making sure that your sales associates are equipped with the training and information they need to succeed in the retail environment can be a solid first step toward providing a superior experience for all your customers.

Posted: 2/24/17

The right peripherals, connectors, and accessories can make or break a tech setup for your customers. Helping your sales staff to recommend the best choices and add-ons for computer devices, gaming systems, virtual reality (VR) devices, and other high-tech items creates the best buying experiences for customers in your store.

By providing your sales staff with the tools and technologies they need to make a positive impression on your customers, you can enhance your store’s reputation as a leading source for information on new technologies and a superior choice for computer device and technology purchases.

Here are some of the most effective ways to encourage and enable upselling and cross-selling among your sales associates.

Posted: 2/15/17

Intel OEM partners are currently shipping over 100 new devices powered by the 7th gen Intel® Core™ processors. These will be great options for your customers as we enter the holiday season.

Your associates should sharpen their sales skills and learn about the new 7th gen Intel® Core™ processors and the exciting, beautifully designed devices they power. Newly released Learning activities in the Intel® Retail Edge Program will help with this and more.

Posted: 9/15/16