Creating a great retail experience remains one of the most effective ways to build loyalty and boost sales. Customers appreciate stores that make shopping easier, more enjoyable, and more helpful from the moment they enter. 

With so many ways to research products, customers come with high expectations and want support that builds their confidence in making decisions. When stores offer consistent service and knowledgeable guidance, customers remember the experience and are more likely to return for future purchases.

Posted: 12/8/25

When product training is delivered consistently and supported with current information, retail sales associates enhance the overall customer experience. Shoppers in your store will feel informed, supported, and confident about the PC products they choose. This results in stronger sales, fewer returns, and a better impression of your store.

The Intel® Retail Edge Program supports this by providing training, product education, and flexible resources that help teams stay informed and ready to serve customers.

Posted: 12/2/25

This holiday season, Intel is bringing the future of computing directly to consumers through its Intel® Experience Store pop-ups. These limited-time locations give shoppers an immersive opportunity to see how AI is transforming the way people work, play, create, and connect.

Each Intel® Experience Store features live demos, interactive showcases, and the latest AI-powered and gaming PCs from Intel, as well as its global retail and technology partners.

Posted: 11/12/25

The best-performing retail teams know that success on Black Friday isn’t just about one day; it’s about the habits and preparation that carry through the entire holiday season. When associates stay informed, motivated, and confident in the products they sell, every customer interaction becomes a chance to build loyalty.

By focusing on training, teamwork, and customer experience, managers can sustain momentum long after the Black Friday sales period ends. 

Posted: 11/6/25

As the holiday shopping season ramps up, competition for customer attention intensifies. Many retailers focus on décor, displays, and promotions, but the real differentiator is knowledgeable store associates. 

When associates understand the products they sell, they can help customers find exactly what they need, improve satisfaction, and boost sales.

Posted: 10/21/25

Online shopping may be convenient, but for PC shoppers, there’s still no substitute for a knowledgeable in-store expert. Customers often begin their research online, yet many still prefer to see, touch, and test devices before making a purchase. 

That’s where your team’s expertise becomes the ultimate differentiator.

Posted: 10/14/25

Retail’s future will be shaped by knowledgeable, resourceful associates who engage shoppers with confidence. Giving your team access to the right training today sets the stage for stronger customer experiences and measurable results tomorrow. 

That’s where the Intel® Retail Edge Program comes in. 

Posted: 9/17/25

Intel® Gamer Days isn’t only a gaming celebration. It is a proven way to increase traffic and boost sales. This year’s event, from August 25 to September 7, features exclusive promotions and bundles like the Battlefield 6 offer.  

For retail managers, it offers a real chance to influence sales results during one of the busiest times of the year. Proper planning can turn this high-traffic event into long-term benefits for your store.

Posted: 8/25/25

Sales enablement is not new, but the way it works in retail has evolved. Customers are walking into your stores better prepared, having already researched brands, read reviews, and compared features online. That means your associates need to meet them at that same level of knowledge or better to close the sale.

In simple terms, sales enablement is giving your team the right tools, training, and resources to help customers make confident buying decisions.

Posted: 8/13/25

Back-to-school season kicks off one of the busiest shopping windows of the year, second only to the holidays.  For PC retailers, it's a chance to drive revenue, reset performance targets, and engage a wave of customers eager to invest in new technology. 

While foot traffic, signage, and discounts help bring shoppers through your doors, the real differentiator in a competitive retail environment is the confidence and knowledge of your PC sales associates.

Posted: 7/14/25