Why Product Knowledge in Sales Associates is Essential

As customers and the nation’s economy emerge from the year-long pandemic quarantine, stores should be ready for the uptick in shoppers. A recent report compiled by The Harris Poll indicated that 62% of U.S. consumers plan to shop in stores at least once per week.

The report also found that, “Companies, in trying to recover, adapt, and evolve must understand the evolution of Americans, who are digitally accelerated, hyper-resourceful, and ever-mindful."

Posted: 6/8/21

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Understand How Training Can Lead to Lower Turnover Rates

One reality of almost every retail sales manager’s existence is turnover. Specifically, employee turnover rates are too high and seemingly unending. Finding ways to reduce turnover can be challenging, particularly for managers who work in tech retail's continually evolving world.

One area should be part of any plan to reduce employee turnover and promote retention. It is often overlooked but can empower employees and help them recognize the benefit of staying a part of your team.

Posted: 2/25/21

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