Intel® Retail Edge Program

Unleash Your Sales Team and Store Sales with the Right Training

Sales associate training is a significant investment. Selecting the right types of training pays off in added device and technology sales and improved customer loyalty.

Assessing the skills and knowledge base of your current sales associates helps you to decide on the best way to approach the training process. This allows you to play to your team's strengths while ensuring the most effective use of your available resources.

Posted: 2/27/19

The retail landscape has undergone a quiet revolution over the last decade as customers gained access to almost unlimited research resources on the internet for their purchasing decisions. Whereas they once relied on companies and brands for information, today they source multiple websites to compare prices, read reviews, or converse with other customers.

Read on to understand how the present paradigm continues to evolve increasingly customer-led sales strategies as exemplified by Always Be Helping (ABH).

Posted: 12/12/18

The Consumer Technology Association* projects a record-setting $96.1 billion will be spent on technology products in the U.S. between October and December of this year. The right marketing strategies help your stores achieve higher profitability and increased sales during the upcoming 2018 Holiday season.

By putting the right plans into action, your stores can take full advantage of this peak sales season. Here are some of the most practical marketing strategies to brighten the Holiday outlook for your stores.

Posted: 11/19/18

Celebrating 50 Years of Intel® Innovation

Two middle-aged engineers named Gordon Moore and Bob Noyce quit their jobs in order to ponder what might possible - to imagine, to question, and to do wonderful in pursuit of a better future. That quest began 50 years ago on July 18, 1968 with the incorporation of Intel (short for integrated electronics).

Initially, Intel made computer memory, but in 1971 Intel’s invention of the microprocessor was truly game-changing. Now, the technology wasn’t just about storing data, it was about processing that data.

Posted: 9/6/18

We all strive to do more with less by simplifying daily tasks, whether it be finding a faster or less stressful commute route or meeting our shopping needs quickly with minimal hassle. Retailers who recognize this universal need in their customers provide ways to speed up and facilitate customer shopping journeys in and out of their stores.

Despite increased efforts to reach out to new and existing customers via in-store apps, beacons, or digital displays along with omnichannel marketing efforts, retailers may miss out on straightforward methods to increase relevance to their customers.

Posted: 9/4/18

What's the Value of In-Store Retail Experts?

According to U.S. Census Bureau data, 90.5 percent of retail sales in Q1 2018 were offline.¹ Stores making an effort to blend their customers' online and offline shopping experiences realized an increase in in-store sales.

There are estimates that in 2020, more than 80% of retail sales in the U.S. will still happen in brick-and-mortar locations.³ So, there is little doubt that in-store sales will remain king over online sales. There is a significant multiplier effect on per customer sales when the customer is helped by a sales representative. Customers clearly value face-to-face human expertise when committing to purchase.

Posted: 6/29/18

Get a Sneak Peek of the New Perfect 10

Microsoft* publicly releases Windows® 10 on July 29, but participants in the Intel® Retail Edge Program can get a sneak preview on July 22. Retail sales managers and retail sales representatives can watch the special Webcast, Perfect 10, to learn about Windows® 10 and the new devices powered by Intel® processors that will run this new operating system.

Members of the Intel® Retail Program have the opportunity to earn Chips-the currency of the Program. Retail sales reps and managers can earn up to 10,000 Chips by registering for the Webcast and participating in three Chip earning activities during the Webcast.

Posted: 7/20/15

With access to so much information on the Internet, many customers are doing their own research into the type of device they want to buy. So they may think when they walk into your store that they know exactly what they want. Or they may be looking for a device at the cheapest cost that will be good enough for what they want.

Posted: 4/15/15