The Effectiveness of Video in Retail Sales Associate Training

All of us acquire new skills and absorb new information through multiple sensory channels including auditory, visual, and tactile. However, it’s important to note the predominant channel for 65 percent of people is through visual content while auditory learning comes in at 30 percent.1 

Not only is visual presentation the preferred method of learning, many expect it to be the method used to deliver new information to them. This is particularly true of your employees who have grown up in the digital age.

Posted: 6/8/18

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