8/25/25
Intel® Gamer Days isn’t only a gaming celebration. It is a proven way to increase traffic and boost sales. This year’s event, from August 25 to September 7, features exclusive promotions and bundles like the Battlefield 6 offer.
For retail managers, it offers a real chance to influence sales results during one of the busiest times of the year. Proper planning can turn this high-traffic event into long-term benefits for your store.
Intel® Gamer Days sparks excitement across social channels, gaming forums, and tech media. Shoppers come in actively looking for deals, which means higher foot traffic and ready-to-buy customers walking into your store. When stores highlight Intel-powered gaming PCs and accessories, they are more likely to capture the attention of these motivated shoppers.
This surge in interest isn't limited to hardcore gamers. Many customers are parents, students, or professionals seeking performance PCs that can handle gaming as well as school or work. Others are looking for that perfect holiday gift for their gaming family member or friend.
By preparing your store to participate, you can attract a broader audience and position your team as the go-to experts for gaming systems. This proactive approach ensures you’re top-of-mind for shoppers searching for the latest and greatest in gaming technology.
The late summer timing of Intel® Gamer Days could not be better. It connects the back-to-school rush with the holiday cycle, creating a strong foundation for months of PC sales. Customers who buy now fuel immediate results while also setting the stage for repeat purchases and upgrades later in the year.
By focusing on Intel® Core™ Ultra-powered PCs, associates can highlight the value of premium performance. This makes it easier to raise average transaction values and position your store as the destination for cutting-edge systems. Managers who ensure their teams are prepared to maximize upsell opportunities will see the greatest return.
Engaging gamers requires more than basic product knowledge. They are some of the most informed shoppers who often know specs and benchmarks before they ever set foot in the store. Without proper preparation, associates may struggle to answer their questions or miss chances to recommend higher-end systems.
The Intel® Retail Edge Program addresses this challenge by equipping associates with Intel® Gamer Days-specific training, sales tips, and up-to-date product knowledge. Associates learn how to confidently explain the performance advantages of Intel-powered gaming devices, handle objections, and recommend add-ons that enhance the customer experience. A better-prepared team translates directly into higher sales and stronger customer satisfaction.
Customer loyalty begins with positive experiences. When shoppers leave with the sense that your team not only sold them a PC but also understood their specific gaming needs, it creates a lasting impression. This type of service builds trust and encourages repeat business.
Events like Intel® Gamer Days provide the perfect platform to deliver those experiences. They combine exciting offers with knowledgeable sales associate interactions that make your store stand out.
Intel® Gamer Days 2025 is more than a promotion. It’s a proven driver of store traffic, sales growth, and customer engagement. By aligning your store with this event, you are positioning yourself to attract gamers and tech-savvy shoppers who are ready to buy. This creates immediate sales opportunities and helps your store stand out as a destination for premium PCs and gaming gear.
The Intel® Retail Edge Program ensures your associates are ready to meet this demand. With targeted training, sales tools, and rewards designed around Intel® Gamer Days, your team will have the confidence and expertise to engage gaming customers, answer their toughest questions, and guide them toward high-value purchases.
Find out more about Intel® Gamer Days 2025.
Find out more about the Intel® Retail Edge Program.
This article originally appeared here on LinkedIn.
Notices and Disclaimers
© Intel Corporation. Intel, the Intel logo, and other Intel marks are trademarks of Intel Corporation or its subsidiaries. Other names and brands may be claimed as the property of others.
