How Product Training Helps Build Customer Trust

Providing your staff with the right training can supercharge your sales team and help to deliver the best possible experiences for customers. Product training is especially important in the ever-evolving retail tech industry. 

Making sure your sales associates have the most up-to-date and accurate knowledge about the PCs and other tech products on your shelves helps you create a bond of trust with customers that allows you to enjoy the highest degree of success.

Posted: 10/1/18

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5 Key Strategies for Enhancing Customer Retention

While attracting new customers is necessary to achieve added revenue streams and increased profitability, customer retention is essential to your store’s ongoing operations.

The financial experts at Forbes* have identified several different strategies that will boost your ability to retain customers and sell more devices and tech products.

Posted: 8/21/18

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The Future of 5G is Powered by Intel

With the successful rollout of 5G technologies at this year's Winter Olympics, Intel displayed the unlimited potential of this next-generation connectivity.

Attendees at last week’s Mobile World Congress* (MWC*) got a glimpse of the technology in action on 5G-connected detachable 2 in 1s powered by 8th gen Intel® Core™ i5 processors.

These new devices paired with this cutting-edge technology will revolutionize the PC experience.

Posted: 3/9/18

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How to Create a Great Retail Customer Experience

Creating the right customer experience is essential for modern retailers in the technology field. Ensuring that all the bells and whistles are in place to attract shoppers and to retain your existing customer base can help you stand out from your competition.

An article published in the Harvard Business Review* highlights some of the ways in which to reach customers more effectively and enhance their experience in your stores.

Posted: 12/12/17

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Five Tips to Reach Techie Millennials

With more than 80 million Millennials in the U.S. alone, this demographic is emerging as a force to be reckoned with in retail technology. Born between 1980 and 2000, Millennials are typically among the most tech-dependent and electronically inclined consumers. In fact, the average millennial owns 7.7 connected devices.

Their in-depth knowledge of emerging tech and online shopping methods can provide valuable opportunities for retailers.

Posted: 10/12/17

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Win with the Intel® Retail Edge Program

While an extremely popular component of the Intel® Retail Edge Program is the opportunity it offers your participating sales associates to earn great prizes†, rewards, and discounts, its real impact lies in educating them.

“Want to say you guys have been very helpful in my journey as a sales associate. I was so lost, specifically in computer sales with most of my interactions with customers, and you guys have assisted me in growing so much from customer skills to product knowledge. Now I can finally feel confident when I am in the computer section and am making a big sale.”  Intel® Retail Edge Program member

The Program consists of educational and professional development sections that work in conjunction with each other to create a holistic design to increase the knowledge and motivation levels of your sales associates.

Posted: 8/31/17

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Five Ways to Increase Sales Associate Knowledge Quotient

A sales team that is deeply knowledgeable about your store's products is a valuable asset. There are many benefits of thorough product training.

So, how do you ensure that your sales team is up to speed on all of the features and capabilities of, say, your stock of PC devices and peripherals? There are some proven methods to help your sales associates increase their knowledge levels.

Posted: 4/20/17

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Take Advantage of Increased Holiday Tech Spending

The experts at the Consumer Technology Association* (CTA*) are forecasting growth of 3.8 percent for this year's Holiday season and a 3.1 percent boost in tech sales across the U.S.1

Preparing your team to take advantage of these projections and to deliver the most effective customer service can help your store compete effectively in your local marketplace and with online merchants. 

Posted: 11/11/16

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