In recent years, another major shopping day during the Holiday season has emerged. Say hello to Super Saturday which is defined as the Saturday immediately preceding December 25. 

Super Saturday has become a focal point for many retailers as they look to capture more revenue by catering to last-minute shoppers who are in time crunches to find the perfect gifts.

This year presents a unique situation for Super Saturday as it falls on Christmas Eve. Because of this, some retailers are also preparing for Super Saturday shoppers on December 17.

Have you finalized your strategy for Super Saturday? Here are some tactics that can help you grab your fair share of traffic and sales of Super Saturday shoppers.

Posted: 12/12/16

Read More