Finding ways to attract customers to brick-and-mortar locations is critical to the ongoing success of retailers. Online retailers have had a significant impact on the number of consumers who shop locally.
The right strategies provide added incentives for shoppers to shop in-store rather than online. Focusing on the ways in which your stores differ from online shopping venues can have a positive effect on your foot traffic and sales.
By working with your sales associates to create a welcoming and positive atmosphere and to provide the most accurate and up-to-date guidance for your customers, you can achieve the best results when competing with online-only vendors.
Posted: 9/22/17
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