Retailers have mandatory training programs for all employees. It’s important that any optional training program doesn’t conflict with other on-the-job responsibilities, such as selling devices. Additionally, voluntary training programs should be highly targeted and easily consumed in short timeframes. 

Sales reps who feel engaged, are empowered to share their knowledge with customers, and can devote their full attention to selling new devices, are critical ingredients for attaining desirable, measurable outcomes. 

Posted: 10/23/15

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